Pure PLACE, Pure EXPERTISE, Pure CONTROL, Pure SAFETY, and Pure DELIGHT. That’s our Five Point Promise, and it inspires us to do everything we can to find better ways to deliver you the best apples in the world.
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Colour and crunch, sweetness and refreshment – that’s the Pure DELIGHT you’ll feel when you bite into a Mr Apple apple. You can taste the natural goodness of the orchard where it was perfectly grown.
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We put safety first with every apple we ship. From natural pest control, to full traceability, and working with global organisations on cutting edge safety control - food safety at Mr Apple is important in every aspect of our operation, all the time.
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To protect our apples we work with nature, not chemicals. These little devices on the tree give off a pheremone that confuses male moths and stops them being able to breed and infest our apple trees.
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Our people know their apples. They’re apple experts who have grown up around apples and have been in the industry for decades. They also know their technology. They embrace technology and push the boundaries of what is possible, all to help make our apples even better.
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To get the very best apples to you means it’s vital we have pure control. We work with nature and apply the best of science to grow the best apples. This ensures our apples reach our customers in the exact same condition as when they were picked from the tree.
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Apples have been grown commercially in New Zealand for over 100 years. New Zealand’s natural environment makes a perfect place for growing apples – cool winters, warm spring, good sunshine hours natural rainfall with a relatively dry growing season.
Read moreAt Mr Apple, we only grow apples. It’s all we know, and we’re obsessed with growing the best apples in the world. Apples have been grown in Hawke’s Bay for 150 years and Mr Apple’s apple know-how has been passed down by all the people who grew apples before us. Mr Apple has been growing apples for over 20 years. At Mr Apple we have x people who have worked here for more than 20 years - we’re a bit obsessed with apples and we live apples every day.
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