Red, red apples! | Mr Apple

Redness often means more antioxidants, and some of our varieties even have redness on the inside! This redness is an indication of even higher than normal antioxidant levels. You can see this on our Hawkes Bay apples as they grow in the natural sunshine.

Pure Control

Our 5 point promise in a box.

Our apples are scanned outside and inside to ensure they are perfect. Even with that technology, each apple is still checked by hand before making it into a Mr Apple Box.

Pure Expertise

Nature is fascinating

Nature is fascinating. It’s clever, intricate, and pure. Whilst you can’t improve on pure perfection, you can care and look after it. So, when nature stops, science takes over. Our world-leading tools and technology makes sure that nature’s best apple reaches you perfectly.

Pure Place

Pure Water

The water in Hawke's Bay comes from the pure rain that falls in the ranges and meanders along the plains, helping create the perfect environment for fruit to grow.